Steps to an SEO-Friendly Website
A high page ranking is critical when driving traffic to your website. This is accomplished using a variety of SEO strategies, including keywords and Meta tagging among others. But business or website owners must remember that it is just as important to enhance the site or pages you want people to visit. You don’t only want to bring them there; you also want to keep them coming back.
Page Content
Content is still king when it comes to SEO. You want to provide useful information for people and make them see the value of your site in relation to what they need. Content must be relevant, well written even with keyword use, and should be interesting.
Mash Media, an SEO service provider, would agree that frequency is important so they keep people coming back for more. This will also make them familiar with the business or product.
Loading Time
How fast your site loads is crucial. With very short attention spans, you want to grab a reader’s attention immediately from the time they click your link. It is best that the page loads within three seconds. To achieve this, make your images web-friendly. It can be most frustrating if you’re excited to read an article or check out a website then have to wait for it to come up. Some people will just close the tab if it takes a while to load.
Headings, Title Tags, URL Structure
Headings and sub-headings should be clear, relevant, and relatable. You don’t want to mislead a potential customer by providing a heading that does not have the content you think it should have.
Title tags are also important since they provide a preview of the content or the page. The more precise the title, the more it will draw attention to the site.
Don’t make URLs confusing for users. The simpler, the better and more effective. Use words that are more readable rather than just a string of numbers and symbols.
